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Clinical trial intelligence report
Evaluation of a Media Campaign: Tu Salud Si Cuenta
Source-linked diligence brief with registry provenance, taxonomy normalization and premium analytical context.
Generated
Jun 24, 2026
Report code
NCT00788879-Jun 24, 2026
NCT ID
NCT00788879
Status
COMPLETED
Phase
Completed
Sponsor
The University of Texas Health Science Center, Houston
Executive brief
Investment-Ready Snapshot
The Tu Salud Si Cuenta (TSSC) media campaign, sponsored by The University of Texas Health Science Center, aims to address obesity and diabetes prevalence among disadvantaged Mexican-Americans along the U.S./Mexico border. The campaign employs behavioral journalism and community outreach to promote healthier lifestyles. Given the rising obesity rates and diabetes incidence in this demographic, the campaign's findings could inform future public health initiatives and interventions. The potential for scalability and adaptation of this model to other underserved populations presents a significant market opportunity. Collaborations with health organizations and potential funding from public health grants could enhance the campaign's reach and impact. The competitive landscape includes other community health initiatives targeting similar demographics, necessitating a focus on unique messaging and community engagement strategies to differentiate TSSC.
Source & freshness
Provenance
https://clinicaltrials.gov/study/NCT00788879
Indication
Obesity
Modality
behavioral intervention
Target
Behavioral interventions focused on physical activity and nutrition among Hispanic populations, specifically targeting obesity and diabetes prevention.
Intervention
TSSC, TSSC Randomized Behavioral Intervention for weight loss
Source record
Protocol Description
Detailed source ingestion pending.
Source record
Outcome Measures
Detailed source ingestion pending.
Source record
Eligibility
Detailed source ingestion pending.
AI analysis
Known Results And Readout Context
Detailed source ingestion pending.
IP intelligence
Patent And IP Landscape
Detailed source ingestion pending.
Source record
Contacts
Detailed source ingestion pending.